In Admissions... Relationship is King
A Tapestry Learning Place Webinar by Growth Development Associates, Inc.
At Towson University, we conducted Consultative Selling for the admissions staff, and 90 days later, admissions were up by 32% with and average SAT score increase of 7 points. We learned that the discussions most effective in selling the school were not about the school, but about the student. By turning pitches into discussions, we created true engagement with the prospective students that translated into applications and enrollments. During this workshop, we will share and practice principles from that training that you can apply immediately to admissions discussions and activities at your school.
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Eric Richardson, CEO and Founder, Growth Development Associates, Inc.